Blog
The Death of Skype & Its Impact on iGaming Networking For years, Skype has been the backbone of communication in the iGaming affiliate industry. Casino affiliates and affiliate managers used it to negotiate deals, discuss casino affiliate programs, and build long-term partnerships. With Microsoft officially shutting down Skype in May 2025, this long-standing networking channel […]
Artificial Intelligence (AI) is revolutionizing nearly every industry, and iGaming affiliate marketing is no exception. In 2025, AI-powered personalization is reshaping how affiliates engage users, optimize campaigns, and drive higher conversions. By leveraging AI, affiliates can deliver highly targeted experiences that keep players engaged, improve retention, and maximize revenue. Let’s explore how AI-driven personalization is […]
For years, traditional traffic sources like SEO, PPC, and social media advertising have dominated iGaming affiliate marketing. However, as competition increases, regulations tighten, and advertising restrictions become more complex, affiliates and operators are turning to alternative traffic sources to drive high-value players. From Telegram communities and influencer collaborations to streaming platforms and blockchain-based marketing, the […]
The iGaming industry is evolving rapidly, and with it, the focus on responsible gaming has never been more crucial. In 2025, regulatory bodies, affiliates, and operators are placing greater emphasis on player protection, ethical marketing, and compliance. New technologies, AI-driven monitoring, and stricter regulations are reshaping how the industry ensures safer gambling experiences. But what […]
In February 2025, Blask, an AI-driven analytics platform, unveiled its groundbreaking “All Brands” dashboard, offering iGaming operators an unprecedented global perspective on brand performance. This innovative tool enables operators to assess their standing in the worldwide market, facilitating data-driven strategies to enhance their competitive edge. Understanding Blask’s “All Brands” Dashboard The “All Brands” dashboard is […]
In the fast-paced world of iGaming affiliate marketing, trust is everything. Affiliates and operators rely on credible partnerships to drive traffic, generate revenue, and maintain compliance with regulations. However, a rising concern in the industry is the emergence of fake experts—individuals or entities claiming to have insider knowledge and expertise while lacking real credibility. These […]
Affiliate marketing structures are evolving, and companies across industries are rethinking how they reward and retain their partners. A recent example comes from Beachbody, a well-known fitness and wellness brand, which transitioned from a multi-level marketing (MLM) structure to a single-level affiliate model. This shift provides valuable insights for iGaming affiliates and affiliate managers looking […]
The Canadian iGaming industry is experiencing unprecedented growth, with more players seeking fast, secure, and convenient payment options. Among the most trusted payment solutions, Payz (formerly EcoPayz) has emerged as a leading e-wallet for online gambling transactions. For affiliates looking to maximize conversions and player satisfaction, promoting casinos that support Payz can be a game-changer. […]
Introduction In 2025, the affiliate marketing landscape faces significant legal challenges, exemplified by recent class-action lawsuits against major corporations like Capital One and PayPal. These cases highlight the complexities and potential pitfalls within the industry, emphasizing the need for affiliates to proactively protect their earnings and ensure compliance with evolving regulations. Case Study: Capital One’s […]
In the ever-evolving iGaming industry, player expectations are constantly shifting, with speed and convenience now at the forefront. One of the most significant factors influencing player retention today is instant withdrawals. The ability to cash out winnings quickly is no longer a luxury but a necessity for online casinos looking to remain competitive. This article […]
